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On Ads: 2,938 Facebook & Instagram Ads Running Now (November 2026)

Updated November 12, 2026 · on.com

On is running 2,938 active ads on Facebook and Instagram (Meta Ad Library count, 2026-11-11). WhatScales tracks its 23 best-placed ads, checked November 12, 2026. It leans on images: only 9% are videos. None of the ads we track started in the last 30 days: the account is running on proven creatives. The formats it uses most are Static and Product demo. Its longest-running ad has been live for 206 days.

On's best ads right now

On ad#1of 2,938live adsTop 1%
OnFashion · Activewear & athleisure
Rank in brand#1 / 2,938in its brand
Running190 dayssince May 6
Copies live1one version
  • Static
  • Consideration
  • Image
Creative read · Callout hook

“JACKETS Weather Jacket Black”

Angle
premium performance running outerwear
Emotion
Calm
Awareness
Product aware

Discover our selection of running shoes and apparel built to go the distance.

Shop nowon.comSee in Ad Library ↗
Full read and rank historyFree trial →
On ad#2of 2,938live adsTop 1%
OnFashion · Men's apparel
Rank in brand#2 / 2,938in its brand
Running36 dayssince Oct 7
Copies live4being scaled
  • Static
  • Consideration
  • Image
Creative read · Callout hook

“LIFESTYLE Weather Vest Black”

Angle
premium performance running lifestyle vest
Emotion
Pride
Awareness
Product aware

Sinta a diferença: tênis com tecnologia suíça que unem alta performance, conforto e estilo.

Shop nowon.comSee in Ad Library ↗
Full read and rank historyFree trial →
On ad#3of 2,938live adsTop 1%
OnFitness · Cycling & running gear
Rank in brand#3 / 2,938in its brand
Running191 dayssince May 5
Copies live1one version
  • Static
  • Consideration
  • Image
Creative read · Callout hook

“TOPS AND T-SHIRTS Performance Tank Top Black | Eclipse”

Angle
running gear built for performance
Emotion
Curiosity
Awareness
Product aware

Discover our selection of running shoes and apparel built to go the distance.

Shop nowon.comSee in Ad Library ↗
Full read and rank historyFree trial →
On ad#4of 2,938live adsTop 1%
OnFashion · Men's apparel
Rank in brand#4 / 2,938in its brand
Running36 dayssince Oct 7
Copies live2being scaled
  • Static
  • Consideration
  • Image
Creative read · Callout hook

“LIFESTYLE Club-T Black”

Angle
premium athletic lifestyle t-shirt
Emotion
Pride
Awareness
Product aware

Descubra tênis, roupas e acessórios de alta performance. Feitos para todo movimento.

Shop nowon.comSee in Ad Library ↗
Full read and rank historyFree trial →
On ad: Shop The Cloudmonster 1 WP#6of 2,938live adsTop 1%
OnFashion · Footwear
Rank in brand#6 / 2,938in its brand
Running55 dayssince Sep 18
Copies live3being scaled
  • Static
  • Consideration
  • Image
Creative read · Callout hook

“The Lifestyle Collection The Cloudmonster 1 Waterproof”

Angle
stay dry with maximum cushioning
Emotion
Curiosity
Awareness
Product aware

Shop The Cloudmonster 1 WPEngineered for wet weather. Powered by CloudTec® cushioning.

Shop nowon.comSee in Ad Library ↗
Full read and rank historyFree trial →
0:15#7of 2,938live adsTop 1%
OnFitness · Outdoor & hiking
Rank in brand#7 / 2,938in its brand
Running107 dayssince Jul 28
Copies live1one version
  • Product demo
  • Consideration
Creative read · Demo hook

“Witness the abrasion-resistant upper, as it fends off the winding roots.”

Angle
Abrasion-resistant protection for rough trails
Emotion
Curiosity
Awareness
Solution aware
Proof
Demo
  1. 0:00Hook
  2. 0:03Demo
  3. 0:06Mechanism
  4. 0:10Product
  5. 0:13CTA
Shop nowon.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →

See all 2,938 On ads

Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.

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On active ads: launches per week

Ads started each week over the last 12 weeks (week of 2026-08-24 to week of 2026-11-09).

  3. 2
  4. 4
  6. 4
  7. 12

Ad formats On uses

Hooks On opens with

Landing pages On sends traffic to

PageAds
on.com4
on.com/shop/cloudmonster4
on.com/shop/shoes/hiking4
on.com/shop/best-sellers3
on.com/shop/classics2

Brands like On

[ FAQ ]

Questions

Answers come from today's data.

How many ads is On running?

On has 2,938 active ads on Facebook and Instagram according to Meta's Ad Library (counted 2026-11-11). WhatScales tracks its 23 best-placed ads, updated November 12, 2026.

What is On's best ad right now?

The ad Meta delivers most among On's live ads is a Static ad, running for 190 days. "Best" here means first in the brand's Ad Library order (impressions), not revenue.

What ad formats does On use?

Among the 23 On ads our creative read has labelled: Static (21), Product demo (1) and UGC (1).

What is On's longest-running ad?

Its oldest live ad among the top ones has been running for 206 days.

How do I track On's new ads?

Add On to Spyer in WhatScales: you get its full ad list as videos, its rank changes day by day and an alert when it launches something new. It starts with a 7-day free trial.

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