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Facebook Ad Examples: 100,031 Live Ads, Ranked Daily

Updated November 12, 2026 · ranked from Meta's Ad Library order, recorded daily

We track 100,031 live Facebook ads from 661 brands in Meta's Ad Library, 44,711 of them launched in the last 30 days. The most active advertisers are Rosabella (952), Noverly (947) and Auniva (907). The mix is 53% video and 47% image. Among the 26,465 ads our creative read has labelled, the most common format is Static (53%), ahead of UGC (20%). The hook used most is the callout hook (41% of the ads we have read). Half of them have been running for more than 35 days; the oldest, from Uber Eats, started 2,387 days ago. Below, one ad per brand: the one that sits highest in that brand's own Ad Library order, as of November 12, 2026.

[ Ranked today ]

The 6 best Facebook ads right now

One ad per brand. The badge is the ad's place among its brand's live ads in Meta's Ad Library; the line is that place over the last days.

0:12#1of 48,439live adsTop 1%
AscribeavailAutomotive · Car accessories & care
Rank in brand#1 / 48,439in its brand
Running12 dayssince Oct 31
Copies live30being scaled
  • Product demo
  • Consideration
Creative read · Problem hook

“Is your car headliner sagging or peeling off?”

Angle
fix sagging car headliner yourself cheaply
Emotion
Relief
Awareness
Problem aware
Proof
Demo
  1. 0:00Hook
  2. 0:02Problem
  3. 0:04Product
  4. 0:05Demo
  5. 0:09CTA

🚗DIY Car Headliner Sag‑Repair Adhesive✨High‑Ductility Room‑Temp‑Cure Glue For Fabric…💪Powerful bonding strength secures sagging headliner resists driving‑vibration‑caused re‑peeling 🧩Works with fabric leather sponge for repairing seats and assorted interior trims 🪩Elastic cured film tolerates temperature shifts…

Shop nowascribeavail.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →
0:42#1of 47,730live adsTop 1%
Mellow SleepSleep · Mattresses & bedding
Rank in brand#1 / 47,730in its brand
Running160 dayssince Jun 5
Copies live3being scaled
  • UGC
  • Awareness
Creative read · Callout hook

“THIS + no plans”

Angle
Unbelievably soft comforter like marshmallows
Emotion
Joy
Awareness
Problem aware
Proof
Demo, Testimonial
  1. 0:00Hook
  2. 0:06Product
  3. 0:11Demo
  4. 0:21Proof
  5. 0:30Story
Shop nowmellowsleep.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →
0:29#1of 43,521live adsTop 1%
NookvelyAutomotive · Tools & DIY
Rank in brand#1 / 43,521in its brand
Running50 dayssince Sep 23
Copies live1one version
  • Product demo
  • Consideration
Creative read · Demo hook

“won't come off until you hit this button, then it comes right off.”

Angle
effortless push button panel latching
Emotion
Curiosity
Awareness
Problem aware
Proof
Demo
  1. 0:00Hook
  2. 0:03Product
  3. 0:08Mechanism
  4. 0:15Demo
  5. 0:23Offer
  6. 0:26CTA

4Pcs Universal Aluminum Quick-Release Lock LatchesPOV: You’re tired of fumbling with screws or latches on your toolbox, motorcycle bags, or compartments until these quick-release locks make opening and closing effortless 🔒 This 4-Piece Universal Aluminum Quick-Release Lock Latch set…

Shop nownookvely.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →
0:15#1of 38,087live adsTop 1%
NovtrisHome · Home decor & lighting
Rank in brand#1 / 38,087in its brand
Running13 dayssince Oct 30
Copies live4being scaled
  • Product demo
  • Awareness
Creative read · Curiosity hook

“DONT show this to your girlfriend...”

Angle
Transform any room into a galaxy
Emotion
Curiosity
Awareness
Problem aware
Proof
Demo
  1. 0:00Hook
  2. 0:02Demo
  3. 0:05Product

✨ Plug-and-Play HD Star ProjectorBring the stars 🌌 ✨ Plug in & 🌠 Instant galaxy 😴 Relax and 🛒 Shop Now

Shop nownovtris.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →
0:31#1of 31,712live adsTop 1%
ZenbluxBeauty · Men's grooming & shaving
Rank in brand#1 / 31,712in its brand
Running43 dayssince Sep 30
Copies live1one version
  • Product demo
  • Conversion
  • Free shipping
Creative read · Demo hook

“Compact Yet Powerful”

Angle
pain-free manscaping on a budget
Emotion
Relief
Awareness
Solution aware
Proof
Demo
  1. 0:00Hook
  2. 0:06Problem
  3. 0:09Product
  4. 0:11Demo
  5. 0:15Offer
  6. 0:17Mechanism
  7. 0:23Comparison

Mini portable electric shaverShave on-the-go with ease ✨🧳 Compact, powerful, and portable 💥 Perfect for quick touch-ups anywhere 🚗 No more bulky razors 🪒 Feel fresh and clean in seconds!

Shop nowzenblux.comSee in Ad Library ↗
Transcript, full read and rank historyFree trial →
Trip ad#1of 20,103live adsTop 1%
TripFood & Drink · Non-alcoholic drinks & hydration
Rank in brand#1 / 20,103Steady for 3 days
Running189 dayssince May 7
Copies live1one version
  • Static
  • Conversion
  • Image
  • % off
Creative read · Offer hook

“45% OFF Drinks SHOP TODAY'S OFFER”

Angle
Save big on mindful sparkling drinks
Emotion
Excitement
Awareness
Product aware
Shop nowdrink-trip.comSee in Ad Library ↗
Full read and rank historyFree trial →

See all 100,031 Facebook ads

Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.

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Brands running the most Facebook ads

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More ad examples

[ FAQ ]

Questions

Answers come from today's data.

How many Facebook ads are running right now?

WhatScales tracks 100,031 live Facebook ads from 661 brands as of November 12, 2026, including 12,563 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.

Which brands run the most Facebook ads?

Among the brands we track: Rosabella (952 ads), Noverly (947 ads), Auniva (907 ads), Domain (883 ads) and Smooche (875 ads).

What ad formats work for facebook brands?

Of the 26,465 Facebook ads we have labelled by format, 53% are Static, 20% are UGC, 18% are Product demo and 3% are Comparison. A format that brands keep running is a format that pays for itself.

How long do Facebook ads run?

Half of the Facebook ads we track have been live for more than 35 days. The longest-running one is from Uber Eats and started 2,387 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.

How are these Facebook ads ranked?

Each brand's live ads are listed in Meta's Ad Library by impressions. WhatScales records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.

Can I see every ad, not only six?

Yes. A WhatScales account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.

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