How many TikTok ads are running right now?
WhatScales tracks 36 live TikTok ads from 1 brand as of November 12, 2026. The count covers the DTC brands we follow, not every advertiser.
How long do TikTok ads run?
Half of the TikTok ads we track have been live for more than 379 days. The longest-running one is from PetLab Co. and started 666 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.
How are these TikTok ads ranked?
WhatScales keeps each brand's TikTok ads in a ranked list and this page shows the best placed first. No spend or revenue figure is published, and we state none.
Can I see every ad, not only six?
Yes. A WhatScales account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.