How many static ads are running right now?
WhatScales tracks 14,306 live static ads from 640 brands as of November 12, 2026, including 1,569 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.
Which brands run the most static ads?
Among the brands we track: Auniva (102 ads), Patch Please (93 ads), SnoozeBand (81 ads), Canislabs (73 ads) and AirVex (70 ads).
Which niches use static ads the most?
In our catalog, Fashion (3,502 ads), Health (3,042 ads), Sleep (1,260 ads) and Beauty (1,243 ads).
How long do static ads run?
Half of the static ads we track have been live for more than 45 days. The longest-running one is from Blueland and started 1,297 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.
How are these static ads ranked?
Each brand's live ads are listed in Meta's Ad Library by impressions. WhatScales records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.
Can I see every ad, not only six?
Yes. A WhatScales account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.