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Free toolsSafe Zone CheckerSee what Reels, Stories and TikTok cover on a 9:16 adAd Library Video DownloaderSave an ad's video from an Ad Library linkROAS CalculatorReturn on ad spend from spend and revenueBreak-Even ROAS CalculatorThe ROAS where your ads stop losing moneyCPA CalculatorCost per purchase from spend and conversionsCTR CalculatorClick-through rate from clicks and impressionsAd Mockup GeneratorPreview a creative as a feed ad or a StoryShopify Theme DetectorA store's Shopify theme and the apps it loadsVideo Frame ExtractorSave the first, last or any frame of a videoAd TranscriptRead the script of a video ad we hold
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Free tool

Facebook Ad Library Video Downloader

Paste an Ad Library link or the ad's ID. If it is one of the 112,032 live ads WhatScales stores, you can play it here and download the video or the image.

  • Free, no account
  • No extension
  • 30 downloads a day
whatscales.io · Ad Library downloader
No link at hand?or find a brand:
    [ How it works ]

    Three steps

    1. Copy the ad's linkIn Meta's Ad Library: « See ad details », then the page address or the Library ID.
    2. Paste it hereWe look for the ad among the ones we store.
    3. DownloadThe MP4 or the image, from our own copy. Ad not here? Track the brand in WhatScales.
    [ Reference ]

    Why we store the videos

    Facebook's media links expire after a few days. WhatScales keeps its own copy of every ad it tracks, so an ad you saved still plays next month. This tool serves that copy and never fetches Facebook for you.

    Fair use

    Ads belong to the brands that made them. Download them to study them: the hook, the structure, the offer. Not to republish them.

    [ Free tools ]

    More tools for ad makers

    Safe Zone Checker

    See what the interface covers on a 9:16 ad.

    Open the tool →    ROAS Calculator

    Return on ad spend from spend and revenue.

    Open the tool →    Break-Even ROAS Calculator

    The ROAS where ads stop losing money.

    Open the tool →    CPA Calculator

    Cost per purchase from spend and conversions.

    Open the tool →    CTR Calculator

    Click-through rate from clicks and impressions.

    Open the tool →    Ad Transcript

    Read the script of a video ad we hold.

    Open the tool →

    See all 10 free tools →

    [ FAQ ]

    Questions

    About this tool.

    Can I download any ad from the Facebook Ad Library?

    This tool serves the ads WhatScales already stores: the top ads of the DTC brands we track. For another ad, the Ad Library itself has no download button; a browser's developer tools or an extension can save the file.

    Is it free?

    Yes, up to 30 downloads a day.

    Why store the videos at all?

    Facebook's media links expire after a few days. WhatScales keeps its own copy so an ad you saved still plays next month.

    The tool is free. The ads are the product.

    WhatScales shows what your competitors run and scale: every ad as a video, ranked inside its brand each day, with its hook, angle and transcript.

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