Dog & Pet Ads: the Best Running This Month (November 2026)
Updated November 12, 2026 · ranked from Meta's Ad Library order, recorded daily
We track 8,164 live dog and pet ads from 89 brands in Meta's Ad Library, 2,657 of them launched in the last 30 days. The most active advertisers are Callie (597), The Pawfect House Store (589) and Shop Healthy Petz (575). The mix is 52% video and 48% image. Among the 2,166 ads our creative read has labelled, the most common format is Static (53%), ahead of UGC (22%). The hook used most is the callout hook (31% of the ads we have read). Half of them have been running for more than 54 days; the oldest, from Uber Eats, started 2,387 days ago. Below, one ad per brand: the one that sits highest in that brand's own Ad Library order, as of November 12, 2026.
8,164live ads
89brands
52%videos
2,657launched in the last 30 days
54 dmedian time running
[ Ranked today ]
The 6 best dog and pet ads right now
One ad per brand. The badge is the ad's place among its brand's live ads in Meta's Ad Library; the line is that place over the last days.
Read This Before Your Next Vet BillI am going to say something that nobody who owns a dog with allergies wants to hear and I genuinely do not care if it upsets you. Apoquel is not going to fix your dog. Not Apoquel. Not Cytopoint. Not prescription food. Not the $42…
“Riggs, today we found out that you're cancer-free.”
Angle
celebrating the emotional bond with dogs
Emotion
Love
Awareness
Unaware
0:00Story
0:11Proof
A Little Reminder For Your Best FriendThey don't care about the walks you missed or the treats you were late with. They just love you. This one's for them.
“Stop giving your dog water in a bowl. Dogs here in Japan regularly live past 17.”
Angle
Japan's secret to dog longevity
Emotion
Fear
Awareness
Problem aware
Proof
Numbers
0:00Hook
0:08Story
0:37Problem
0:50Agitation
1:54Mechanism
STOP refilling your dog’s water bowlDid you know that over 80% of dogs struggle with severe dehydration? No wonder kidney disease is the leading killer of senior dogs. But the problem isn't how often you refill. It's that most people give their dogs water in a bowl. The bowl…
Fits Like a HugSay goodbye to ill-fitting dog gear! Our breed-specific products ensure a perfect fit, no more too-small chests! Your pup's comfort is our top priority
Help your dog feel themselves again 🐶It starts small. Shorter walks, less excited for playtime, awkward when standing up 💔🐕 For many dogs, that’s not age, it’s joint discomfort creeping in...
Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.
“These @dogishuman multivitamins took Walter's skin from itchy & irritated to healthy and soothed in 4 weeks!!”
Angle
cure dog's itchy skin fast
Emotion
Relief
Awareness
Solution aware
Proof
Testimonial
Daily Dog Multivitamin, Real ResultsAfter taking the @dogishuman multivitamin, Walter is less itchy, and his overall health has improved significantly. He loves the taste too - so it's a win-win! If you haven't already, use code 𝗪𝗔𝗟𝗧𝗘𝗥𝟯𝟬 for 𝟯𝟬% 𝗢𝗙𝗙! Their…
“I'm going to say something nobody who owns a dog with allergies wants to hear”
Angle
Traditional allergy meds fail dogs
Emotion
Fear
Awareness
Problem aware
Proof
Testimonial
☝️Read this if the scratching won't stopI'm going to say something nobody who owns a dog with allergies wants to hear, and I don't give a f*ck if it upsets you. Apoquel isn't going to save your dog. Cytopoint isn't going to save your dog. Steroids aren't going to save your dog…
“This is what the f*** crawls out of your dog when you give him oregano oil and black seed oil”
Angle
Dog scratching caused by hidden gut parasites
Emotion
Fear
Awareness
Problem aware
Proof
Numbers
0:00Hook
0:05Story
0:13Mechanism
0:26Proof
1:17Problem
1:39Comparison
1:46Product
Your vet didn't tell you this about ApoquelIf your dog is constantly scratching, that's not allergies. That's parasites living in his gut. They hide behind a bacterial biofilm shield. Behind that shield, they leak waste and toxins straight into his blood. That leak is the itch. The…
Read This Before Your Next Vet BillI am going to say something that nobody who owns a dog with allergies wants to hear and I genuinely do not care if it upsets you. Apoquel is not going to fix your dog. Not Apoquel. Not Cytopoint. Not prescription food. Not the $42…
“thank you to everyone who gave me advice! i didn't even know what red light therapy was”
Angle
soothing your dog's pain
Emotion
Love
Awareness
Problem aware
Proof
Demo
0:00Hook
0:04Demo
0:10Proof
Keep Your Dog Happy, Healthy, & Active for Longer 🌿More stability. More play. More years without flare-ups. LumaPet’s red light therapy pad supports spinal health, reduces inflammation around the discs, and strengthens the tissues that keep IVDD flare-ups from happening in the first place…
Wildcrafted Wormwood + Black Walnut HullScooting. Paw licking. Head shaking. Your vet calls it allergies. It's parasites. Standard fecal tests miss up to 75% of Giardia and 50% of whipworm. And…
“PSA for busy dog moms who love when everything is aesthetic and organized.”
Angle
aesthetic and mess-free dog meal prep
Emotion
Joy
Awareness
Solution aware
Proof
Demo, Expert
0:00Hook
0:04Product
0:06Comparison
0:11Demo
0:20Proof
0:22Mechanism
0:32CTA
Get 50% OFF Your First Box!FETCH 50% OFF + FREE WELCOME KIT 🧡 Ollie creates fresh meals with a simple mission: your dog’s wellness. 🐾 Custom meal plans for your pup 🥕 100% fresh, human-grade ingredients 🩺 Formulated with vet nutritionists 🐕 Unlimited routine…
“Stop giving your dog water in a bowl. Dogs here in Japan regularly live past 17.”
Angle
Japan's secret to dog longevity
Emotion
Fear
Awareness
Problem aware
Proof
Numbers
0:00Hook
0:08Story
0:37Problem
0:50Agitation
1:54Mechanism
STOP refilling your dog’s water bowlDid you know that over 80% of dogs struggle with severe dehydration? No wonder kidney disease is the leading killer of senior dogs. But the problem isn't how often you refill. It's that most people give their dogs water in a bowl. The bowl…
“This is how litter should be. Clean floors, no dust in the air, and no lingering smell”
Angle
fix everything you hate about litter
Emotion
Relief
Awareness
Solution aware
Proof
Demo
0:00Hook
0:05Product
0:11Mechanism
0:26Demo
0:35CTA
Game. Changer.We all love our cats 🐈 but NOBODY likes dealing with cat litter. Really Great Cat Litter fixes the worst part about cat litter: ✅ NO TRACKING: Large, lightweight pellets prevents litter getting stuck in your cats paws ✅ 99% DUST-FREE…
“Brisbane dog owners, fair warning before you order. Once he finds this, you will not get him off it.”
Angle
cheap gel cooling mats kill dogs
Emotion
Fear
Awareness
Problem aware
Proof
Numbers, Guarantee
0:00Hook
0:10Story
0:21Problem
0:33Mechanism
0:43Offer
0:53CTA
Brisbane: you will not get him off itBrisbane dog owners, fair warning before you order: once he finds this, you will not get him off it. We are FreshPaw, a British company, mats made with German technology. 100,000 sold back home, stock now in Australia. No gel, nothing to…
“So when people come over they always ask, uh, why does your dog have his own mattress?”
Angle
your dog needs an actual orthopedic mattress
Emotion
Relief
Awareness
Problem aware
Proof
Demo
0:00Hook
0:06Problem
0:13Product
0:20Demo
0:32Mechanism
0:43CTA
The Bed Your Dog Picks Over The CouchYou've pointed at the bed, put treats on the bed, carried them to the bed. Ten minutes later they're back on the couch, in your spot, again. It's a nightly standoff. But here's the thing: your dog isn't being stubborn. The couch supports…
WhatScales tracks 8,164 live dog and pet ads from 89 brands as of November 12, 2026, including 568 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.
Which brands run the most dog and pet ads?
Among the brands we track: Callie (597 ads), The Pawfect House Store (589 ads), Shop Healthy Petz (575 ads), Selene (435 ads) and Spark Paws (411 ads).
What ad formats work for dog & pet brands?
Of the 2,166 dog and pet ads we have labelled by format, 53% are Static, 22% are UGC, 11% are Product demo and 5% are Comparison. A format that brands keep running is a format that pays for itself.
How long do dog and pet ads run?
Half of the dog and pet ads we track have been live for more than 54 days. The longest-running one is from Uber Eats and started 2,387 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.
How are these dog and pet ads ranked?
Each brand's live ads are listed in Meta's Ad Library by impressions. WhatScales records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.
Can I see every ad, not only six?
Yes. A WhatScales account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.
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ChewyPets · Pet accessories & toys
