FreshPaw is running 177 active ads on Facebook and Instagram (Meta Ad Library count, 2026-11-09). WhatScales tracks its 25 best-placed ads, checked November 12, 2026. It leans on images: only 20% are videos. 25 started in the last 30 days, 25 in the last 7. The formats it uses most are Static and Founder.
177active ads (Ad Library)
25top ads tracked
20%videos
25started in the last 30 days
3 dmedian time running
FreshPaw's best ads right now
0:58#1of 177live adsTop 1%
FreshPawPets · Pet beds & furniture
Rank in brand#1 / 177Steady for 4 days
Running7 dayssince Nov 5
Copies live4being scaled
Founder
Conversion
BOGO
Guarantee
Creative read · Callout hook
“Brisbane dog owners, fair warning before you order. Once he finds this, you will not get him off it.”
Angle
cheap gel cooling mats kill dogs
Emotion
Fear
Awareness
Problem aware
Proof
Numbers, Guarantee
0:00Hook
0:10Story
0:21Problem
0:33Mechanism
0:43Offer
0:53CTA
Brisbane: you will not get him off itBrisbane dog owners, fair warning before you order: once he finds this, you will not get him off it. We are FreshPaw, a British company, mats made with German technology. 100,000 sold back home, stock now in Australia. No gel, nothing to…
“Perth, if your dog rides in the back of your ute, I need you to read this one.”
Angle
ute heat danger for dogs
Emotion
Fear
Awareness
Problem aware
My heeler went silent on the back seat at the Kwinana Freeway lightsPerth, if your dog rides in the back of your ute, I need you to read this one. On a 34 degree afternoon last February, my red heeler went flat and silent on the back seat at the lights at the bottom of the Kwinana Freeway off ramp. Aircon…
“Dog owners in Queensland, fair warning before you order. Once he finds this, you will not get him off it.”
Angle
cheap gel mats fail dogs
Emotion
Hope
Awareness
Solution aware
Proof
Guarantee
0:00Hook
0:11Story
0:16Problem
0:26Mechanism
0:35Demo
0:39Offer
0:43CTA
Queensland: you won't get him off it.Dog owners in Queensland, fair warning before you order: once he finds this, you won't get him off it. Brisbane owners tell us every week. Dogs cool through their belly, into the floor. Every floor fills up with his heat in twenty minutes…
“SOLD OUT IN 48 HOURS LAST JANUARY. ORDER BEFORE THE HEAT.”
Angle
Order before the heat sells out
Emotion
Fear
Awareness
Problem aware
Proof
Numbers
SOLD OUT IN 48 HOURS LAST JANUARY. ORDER BEFORE THE HEAT.In stock today. That sentence had a two day shelf life last January. Two mats for $59.90, shipped from Australia, 30 days to try them. 👇
“My heeler went silent on the back seat at the Kwinana Freeway lights”
Angle
hidden summer heat danger in cars
Emotion
Fear
Awareness
Problem aware
My heeler went silent on the back seat at the Kwinana Freeway lightsPerth, if your dog rides in the back of your ute, I need you to read this one. On a 34 degree afternoon last February, my red heeler went flat and silent on the back seat at the lights at the bottom of the Kwinana Freeway off ramp. Aircon…
“Our 62 kg Dane nearly died in our Buderim bathroom with the aircon on”
Angle
Overheating danger despite indoor air conditioning
Emotion
Fear
Awareness
Problem aware
Our 62 kg Dane nearly died in our Buderim bathroom with the aircon onSunshine Coast and Gold Coast dog owners, this one is for you. Our Great Dane nearly died in our bathroom in Buderim on a 31 degree Tuesday. With the aircon running. With both of us home. I am 64. I spent 38 years fixing commercial fridges…
Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.
FreshPaw has 177 active ads on Facebook and Instagram according to Meta's Ad Library (counted 2026-11-09). WhatScales tracks its 25 best-placed ads, updated November 12, 2026.
What is FreshPaw's best ad right now?
The ad Meta delivers most among FreshPaw's live ads is a Founder ad with the headline "Brisbane: you will not get him off it", running for 7 days. "Best" here means first in the brand's Ad Library order (impressions), not revenue.
What ad formats does FreshPaw use?
Among the 21 FreshPaw ads our creative read has labelled: Static (15), Founder (5) and Comparison (1).
What offers does FreshPaw run in its ads?
In its top ads we see: guarantee and bogo.
What is FreshPaw's longest-running ad?
Its oldest live ad among the top ones has been running for 7 days (headline: "Brisbane: you will not get him off it").
How do I track FreshPaw's new ads?
Add FreshPaw to Spyer in WhatScales: you get its full ad list as videos, its rank changes day by day and an alert when it launches something new. It starts with a 7-day free trial.
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FreshPawPets · Pet beds & furniture
