Updated November 12, 2026 · kosas.com
Kosas is running 23 active ads on Facebook and Instagram (Meta Ad Library count, 2026-11-11). WhatScales tracks its 52 best-placed ads, checked November 12, 2026. 52% are videos, 48% images. 32 started in the last 30 days, 10 in the last 7. The formats it uses most are Static and UGC. Its longest-running ad has been live for 141 days.
#1of 101live adsTop 1%
KosasBeauty · Makeup“Lipfuel Hyaluronic Lip Balm”
Makeup for skincare freaks. Available at Sephora.
Full read and rank historyFree trial →
#2of 101live adsTop 2%KosasBeauty · Makeup“LipFuel Kosasport Hyaluronic Lip Balm CLEAN AT SEPHORA”
Makeup for skincare freaks. Available at Sephora.
Full read and rank historyFree trial →KosasBeauty · Makeup“If you have brown eyes, you need this combo.”
KOSAS AT SEPHORASoulgazer Lengthening Mascara + Peptide Lash Serum & Soulgazer Eyeliner with Hyaluronic Acid, available at Sephora.
Transcript, full read and rank historyFree trial →KosasBeauty · Skincare“These are the products I used to create the ultimate filter effect and let me show you how I do”
KOSAS AT SEPHORAA refreshing, skin-caring setting spray mist that hydrates, smooths, and locks makeup in place for 12 hours. Shop Cloud Set Mist at Sephora.
Transcript, full read and rank historyFree trial →KosasBeauty · Makeup“I was wondering why my makeup didn't look flawless all summer.”
Allure Best of Beauty WinnerThe 2026 Allure Best of Beauty winner. Cloud Set is a talc-free, ultra-translucent setting + baking powder that blurs, brightens and sweeps away shine (not glow) for 12 hours.
Transcript, full read and rank historyFree trial →
#6of 101live adsTop 6%KosasBeauty · Makeup“Kosas 3-in-1 mascara + peptide lash serum + eye-enhancing color”
Bestselling formula, new eye-enhancing shadesEvery coat of Soulgazer lengthens and lifts lashes while using color theory to enhance the eyes. Plus, it's formulated with myristoyl pentapeptide-17 to support visibly longer, fuller lashes in 6–8 weeks*. Shop now at sephora.com.
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Ads started each week over the last 12 weeks (week of 2026-08-24 to week of 2026-11-09).
| Page | Ads |
|---|---|
| sephora.com/product/soulgazer-lengthening-lifting-peptide-mascara-P517333 | 17 |
| kosas.com/collections/shop | 11 |
| sephora.com/brand/kosas | 10 |
| kosas.com/products/cloud-set-loose | 2 |
| sephora.com/product/kosas-cloud-set-translucent-loose-setting-blurring-powder-P515091 | 2 |
Answers come from today's data.
Kosas has 23 active ads on Facebook and Instagram according to Meta's Ad Library (counted 2026-11-11). WhatScales tracks its 52 best-placed ads, updated November 12, 2026.
The ad Meta delivers most among Kosas's live ads is a Static ad, running for 125 days. "Best" here means first in the brand's Ad Library order (impressions), not revenue.
Among the 52 Kosas ads our creative read has labelled: Static (25), UGC (15), Product demo (7) and Listicle (3).
In its top ads we see: % off and bundle.
Its oldest live ad among the top ones has been running for 141 days (headline: "KOSAS AT SEPHORA").
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