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Hobbies & Crafts Ads: the Best Examples of November 2026

Updated November 12, 2026 · ranked from Meta's Ad Library order, recorded daily

We track 556 live hobbies and crafts ads from 40 brands in Meta's Ad Library, 177 of them launched in the last 30 days. The most active advertisers are Spiral Bible (60), Craft Hub (59) and BaronFig (39). The mix is 57% video and 43% image. Among the 519 ads our creative read has labelled, the most common format is Static (44%), ahead of Product demo (40%). The hook used most is the callout hook (42% of the ads we have read). Half of them have been running for more than 52 days; the oldest, from Craft Hub, started 736 days ago. Below, one ad per brand: the one that sits highest in that brand's own Ad Library order, as of November 12, 2026.

556live ads
40brands
57%videos
177launched in the last 30 days
52 dmedian time running

[ Ranked today ]

The 6 best hobbies and crafts ads right now

One ad per brand. The badge is the ad's place among its brand's live ads in Meta's Ad Library; the line is that place over the last days.

0:16#1of 13,816live adsTop 1%

Spiral BibleHobbies & Crafts · Books & stationery

Rank in brand#1 / 13,816Steady for 3 days

Running94 dayssince Aug 10

Copies live3being scaled

Product demo
Consideration

Creative read · Callout hook

“If you want your kids to actually read the Bible this year, you need this.”

Angle: simplifying Bible reading for kids
Emotion: Hope
Awareness: Solution aware
Proof: Demo

0:00Hook
0:02Product
0:04Demo
0:09Mechanism
0:13CTA

Teach Your Kids The BibleRaising kids who know God's Word shouldn't feel complicated. 🙌 Bible in a Year for Kids breaks Scripture into simple, joyful daily moments your family will actually stick with. 📖✨ ✅ Easy to follow ✅ Kid-approved ✅ One year, a lifetime of…

Shop nowspiralbible.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

0:27#1of 2,678live adsTop 1%

Craft HubHobbies & Crafts · Puzzles & board games

Rank in brand#1 / 2,678in its brand

Running120 dayssince Jul 15

Copies live1one version

Product demo
Consideration
Urgency

Creative read · Curiosity hook

“Check out these gorgeous puzzles we're packing today.”

Angle: chill hobby meets outdoor art
Emotion: Joy
Awareness: Problem aware
Proof: Demo

0:00Hook
0:03Product
0:08Demo
0:13Mechanism
0:20CTA

From $9.90 Before They're Gone"I grabbed three before they sold out." 🙌 These wooden puzzles are in the clearance right now — real wooden pieces, beautiful whimsy shapes, comes in a gift box. Honestly some of the nicest I've ever owned. But they're disappearing fast —…

Shop nowcraft-hub.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

#1of 2,635live adsTop 1%

Diy Art ClubHobbies & Crafts · Arts & crafts supplies

Rank in brand#1 / 2,635in its brand

Running84 dayssince Aug 20

Copies live1one version

Static
Conversion
Image

Creative read · Story hook

“Let's do something tonight" usually ends in scrolling Netflix for 45 minutes.”

Angle: creative date night alternative
Emotion: Joy
Awareness: Problem aware

"Let's do something tonight" usually ends in scrolling Netflix for 45 minutes. Not tonight. Two canvases. Two glasses of wine. One painting you'll actually hang on the wall (or laugh about for years — both are wins). DIY Art Club kits come…

Shop nowdiy-artclub.comSee in Ad Library ↗

Full read and rank historyFree trial →

1:47#1of 2,401live adsTop 1%

ZipStringHobbies & Crafts · Puzzles & board games

Rank in brand#1 / 2,401in its brand

Running42 dayssince Oct 1

Copies live1one version

Founder
Consideration
Urgency

Creative read · Bold claim hook

“I designed the first web shooter that doesn't make a mess and retracts instantly.”

Angle: mess-free retracting web shooter toy
Emotion: Excitement
Awareness: Solution aware
Proof: Demo

0:00Hook
0:04Product
0:11Proof
0:15Mechanism
0:25Story
0:38Product
0:54Demo

The Coolest Web Shooter Toy Ever Invented 😎🕸️The ZipString® Aracna Web Shooter everyone’s talking about keeps selling out for a reason. 🕸️ This isn’t just a gadget. It’s a pocket-sized light show. Tap the trigger and a radiant loop bursts forward, hovering, swirling, slicing through…

Shop nowzipstring.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

0:20#1of 2,042live adsTop 1%

GreenstoryHobbies & Crafts · Books & stationery

Rank in brand#1 / 2,042Steady for 3 days

Running451 dayssince Aug 2025

Copies live1one version

Product demo
Consideration

Creative read · Demo hook

“A shot panning into a modern apartment reveals a wall covered in reusable sticky whiteboard planners.”

Angle: versatile reusable stick-on whiteboards
Emotion: Calm
Awareness: Problem aware
Proof: Demo

0:00Hook
0:03Product
0:06Demo
0:17CTA

1,600+ Reviews on TrustpilotLooking for a versatile solution for notes, planning, or creative expression? GreenStory’s Sticky Whiteboards offer endless possibilities for use at home, in the office, or in the classroom. ✅ Reusable and erasable ✅ Easy to apply ✅…

Shop nowourgreenstory.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

0:19#1of 1,750live adsTop 1%

ColittHobbies & Crafts · Collectibles & models

Rank in brand#1 / 1,750in its brand

Running45 dayssince Sep 28

Copies live2being scaled

Product demo
Consideration

Creative read · Demo hook

“Close-up demonstration of a mechanical fishing rod built from technical building blocks.”

Angle: Gift for the fisherman who has everything
Emotion: Curiosity
Awareness: Problem aware
Proof: Demo

0:00Hook
0:04Demo
0:14Product

For the Fisherman Who Has Everything 🎣He’s picky about his fishing gear. You don’t have to guess with this gift. 🎣 Give him a different way to enjoy his favourite hobby: building it, piece by piece. The Colitt Fishing Rod Building Kit brings 425 pieces together into a…

Shop nowcolitt.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

See all 556 hobbies and crafts ads

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Books & stationery ads · 222 ads from 14 brands

0:16#1of 13,816live adsTop 1%

Spiral BibleHobbies & Crafts · Books & stationery

Rank in brand#1 / 13,816Steady for 3 days

Running94 dayssince Aug 10

Copies live3being scaled

Product demo
Consideration

Creative read · Callout hook

“If you want your kids to actually read the Bible this year, you need this.”

Angle: simplifying Bible reading for kids
Emotion: Hope
Awareness: Solution aware
Proof: Demo

0:00Hook
0:02Product
0:04Demo
0:09Mechanism
0:13CTA

Shop nowspiralbible.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

0:20#1of 2,042live adsTop 1%

GreenstoryHobbies & Crafts · Books & stationery

Rank in brand#1 / 2,042Steady for 3 days

Running451 dayssince Aug 2025

Copies live1one version

Product demo
Consideration

Creative read · Demo hook

“A shot panning into a modern apartment reveals a wall covered in reusable sticky whiteboard planners.”

Angle: versatile reusable stick-on whiteboards
Emotion: Calm
Awareness: Problem aware
Proof: Demo

0:00Hook
0:03Product
0:06Demo
0:17CTA

Shop nowourgreenstory.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

#1of 104live adsTop 1%

Silk & SonderHobbies & Crafts · Books & stationery

Rank in brand#1 / 104Steady for 3 days

Running80 dayssince Aug 24

Copies live1one version

Testimonial
Consideration
Image

Creative read · Callout hook

“The Journal For Women Who Can't Stick To Journaling”

Angle: journaling for people who can't journal
Emotion: Hope
Awareness: Problem aware
Proof: Testimonial, Demo

Self Care, Made Easy.Meet the monthly journal that helps you feel organized, focused, and like yourself again in 2026, powered by psychology backed prompts in just 5 minutes a day. 🧠 Reduced and stress anxiety 📘 Science-backed method 💛 100K+ women lives…

Shop nowsilkandsonder.comSee in Ad Library ↗

Full read and rank historyFree trial →

Arts & crafts supplies ads · 127 ads from 18 brands

#1of 40live adsTop 3%

Darn Good Yarn Hobbies & Crafts · Arts & crafts supplies

Rank in brand#1 / 40Steady for 3 days

Running86 dayssince Aug 18

Copies live1one version

Static
Conversion
Image

Creative read

Angle: Reclaimed ethically made craft yarn
Emotion: Curiosity
Awareness: Most aware

Ethically made, size-inclusive, reclaimed materials. Clothing and crafting supplies. Your cart’s waiting.

Shop nowdarngoodyarn.comSee in Ad Library ↗

Full read and rank historyFree trial →

#1of 150live adsTop 1%

SculpdHobbies & Crafts · Arts & crafts supplies

Rank in brand#1 / 150▲ 4 in 2 days

Running6 dayssince Nov 6

Copies live3being scaled

Static
Conversion
Image
% off

Creative read · Offer hook

“The viral candle kit is now on sale!”

Angle: viral candle kit on sale
Emotion: Excitement
Awareness: Product aware
Proof: Reviews

Viral Candle Kit SaleThe viral candle kit is now on sale Shape your own clay jar, paint it, then pour the wax All the tools, clay and wax are in the box It's up to 30% off this Black Friday 🕯️ Grab your Black Friday deal while stock lasts

Shop nowsculpd.co.ukSee in Ad Library ↗

Full read and rank historyFree trial →

#1of 2,635live adsTop 1%

Diy Art ClubHobbies & Crafts · Arts & crafts supplies

Rank in brand#1 / 2,635in its brand

Running84 dayssince Aug 20

Copies live1one version

Static
Conversion
Image

Creative read · Story hook

“Let's do something tonight" usually ends in scrolling Netflix for 45 minutes.”

Angle: creative date night alternative
Emotion: Joy
Awareness: Problem aware

Shop nowdiy-artclub.comSee in Ad Library ↗

Full read and rank historyFree trial →

Puzzles & board games ads · 102 ads from 11 brands

0:08#1of 26live adsTop 4%

Le PuzzHobbies & Crafts · Puzzles & board games

Rank in brand#1 / 26in its brand

Running83 dayssince Aug 21

Copies live1one version

Product demo
Awareness

Creative read · Callout hook

“Le Puzz Presents... A Deck of Cards”

Angle: quirky illustrated playing cards reveal
Emotion: Joy
Awareness: Unaware
Proof: Demo

0:00Hook
0:02Product
0:05Demo

Shop nowlepuzz.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

1:47#1of 2,401live adsTop 1%

ZipStringHobbies & Crafts · Puzzles & board games

Rank in brand#1 / 2,401in its brand

Running42 dayssince Oct 1

Copies live1one version

Founder
Consideration
Urgency

Creative read · Bold claim hook

“I designed the first web shooter that doesn't make a mess and retracts instantly.”

Angle: mess-free retracting web shooter toy
Emotion: Excitement
Awareness: Solution aware
Proof: Demo

0:00Hook
0:04Product
0:11Proof
0:15Mechanism
0:25Story
0:38Product
0:54Demo

Shop nowzipstring.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

0:22#1of 1,077live adsTop 1%

DailyardproHobbies & Crafts · Puzzles & board games

Rank in brand#1 / 1,077in its brand

Running61 dayssince Sep 12

Copies live4being scaled

Product demo
Consideration

Creative read · Callout hook

“Christmas building blocks advent calendar”

Angle: creative countdown to Christmas
Emotion: Joy
Awareness: Problem aware
Proof: Demo

0:00Hook
0:02Demo
0:08Product
0:18CTA

Make the Christmas countdown more creative with 24 unique mini brick ornaments to build, collect, and hang. 🧱✨ Open one surprise each day and assemble a different holiday-inspired design, turning the countdown into a fun hands-on activity…

Shop nowdailyardpro.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

Collectibles & models ads · 56 ads from 11 brands

0:19#1of 1,750live adsTop 1%

ColittHobbies & Crafts · Collectibles & models

Rank in brand#1 / 1,750in its brand

Running45 dayssince Sep 28

Copies live2being scaled

Product demo
Consideration

Creative read · Demo hook

“Close-up demonstration of a mechanical fishing rod built from technical building blocks.”

Angle: Gift for the fisherman who has everything
Emotion: Curiosity
Awareness: Problem aware
Proof: Demo

0:00Hook
0:04Demo
0:14Product

Shop nowcolitt.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

Lumibricks ad: 🔥Discover Amazing Deals at Lumibricks! Claim Yours Today!

#1of 663live adsTop 1%

LumibricksHobbies & Crafts · Collectibles & models

Rank in brand#1 / 663in its brand

Running129 dayssince Jul 6

Copies live1one version

Static
Consideration
Image
Guarantee

Creative read · Callout hook

“FO DELIGHT DAY AND NIGHT F9021V2.0 2016PCS 16+ SALOON”

Angle: lighted modular building set experience
Emotion: Joy
Awareness: Solution aware
Proof: Numbers

🔥Discover Amazing Deals at Lumibricks! Claim Yours Today!🎉Unlock Exclusive Savings at Lumibricks! 🆓Free membership 💎Buy now to earn points redeemable for coupons & exclusive items! Come and register as a member for free! ✨Modular structure with beautiful lights, 👍Compatible with other brands…

Order nowlumibricks.comSee in Ad Library ↗

Full read and rank historyFree trial →

0:15#2of 19,467live adsTop 1%

RivlumeHobbies & Crafts · Collectibles & models

Rank in brand#2 / 19,467in its brand

Running19 dayssince Oct 24

Copies live1one version

Product demo
Awareness

Creative read · Demo hook

“A festive football advent calendar is unboxed displaying 24 numbered drawers.”

Angle: countdown to Christmas with football figures
Emotion: Excitement
Awareness: Problem aware

0:00Hook
0:02Product
0:06Demo

24 Days of Football Legends Advent Calendar | 24 Collectible Player Figures⚽🎄 The Ultimate Christmas Countdown for Football Fans! 🏆✨ Forget ordinary Advent calendars—this 2026 Football Legends Advent Calendar brings a new collectible football figure behind every Open all 24 surprises, discover different player…

Shop nowrivlume.comSee in Ad Library ↗

Transcript, full read and rank historyFree trial →

Brands running the most hobbies and crafts ads

Ad formats hobbies & crafts brands use

More ad examples

[ FAQ ]

Questions

Answers come from today's data.

How many hobbies and crafts ads are running right now?

WhatScales tracks 556 live hobbies and crafts ads from 40 brands as of November 12, 2026, including 43 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.

Which brands run the most hobbies and crafts ads?

Among the brands we track: Spiral Bible (60 ads), Craft Hub (59 ads), BaronFig (39 ads), Sculpd (35 ads) and Olivetta (30 ads).

What ad formats work for hobbies & crafts brands?

Of the 519 hobbies and crafts ads we have labelled by format, 44% are Static, 40% are Product demo, 9% are UGC and 3% are Unboxing. A format that brands keep running is a format that pays for itself.

How long do hobbies and crafts ads run?

Half of the hobbies and crafts ads we track have been live for more than 52 days. The longest-running one is from Craft Hub and started 736 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.

How are these hobbies and crafts ads ranked?

Each brand's live ads are listed in Meta's Ad Library by impressions. WhatScales records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.

Can I see every ad, not only six?

Yes. A WhatScales account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.

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